Pop will Eat itself, and its Excrement shall be as Wine
Part One
Something strange is happening to popular music in the early part of the
twenty-first century; pop appears to be, as a particular band cautioned (or
celebrated?) many years ago, eating itself.
We refer, of course, not to the standard regurgatative practices of the
interwebmegalink (and other rogue studios), nor the (de)constructions of
negativland, john oswald, and their ever-present ilk.
We refer, rather, to ‘bastard pop’.
There is nothing new about using someone else’s music to make your own;
nor is there anything particularly interesting about sticking multiple songs
together. There is, however, something interesting about the accessible
nature of the end product. Many of the best of these ‘bastard pop’
tracks are indistinguishable from mainstream pop. They slip innocuously
into the required aural environment, just as catchy, just as hooky, just
as poppy (if not moreso) than the originals.
And as such, this decentralised movement of independent artists manages
to achieve the memetic liberation that so many sample-based-musicians seek
to create all the more thoroughly. Instead of forcing the brain to
rewire itself in a sudden ecstatic flash, ‘bastard pop’ eases the synapses
apart, letting them gradually accustom themselves to their new, more ecologically-diverse,
memetic repertoires.
“The clown, the trickster, or shape changer becomes the personification
of chaos for cultures all over the world. Though he is the ‘epitome
of the principle of disorder’, the trickster is also identified as the bringer
of culture, the creator of order, a shaman or ‘super-shaman’. The trickster
is the wily survivor, the mischievious underdog who defies convention, and
gives birth to new ideas.”
page 9, : Briggs and Peat,
1999
The inevitability of pop eating itself turns out to be its own self-cannibalistic
saviour.
And what about our children? A recent buttress o’kneel piece,
‘let’s smooth their caps back’, couples the vocal parts from michael jackson’s
‘bad’ and ‘smooth criminal’, and places them in a bastard pop duet with ice-t’s
‘let’s peel their caps back’, a street-level account of mid-nineties urban
gang warfare. Someone born in, say, 1985, may only have a shadowy
recollection of michael jackson’s meisterworks, and even less memory of a
more-marginalised artist like ice-t. This child of the eighties
downloads ms o’kneel’s contemporary piece, and familiarises herself with
its catchy beats and insightful lyrics. When, by some crazy happenstance,
this eighties-born raver catches mr jackson’s ‘smooth criminal’ on her father’s
ancient Record Player, she is taken aback; someone’s fucked with that buttress
track!
You see our point; if this gentle redistribution of cultural meme-space
is to continue, soon we may have an entire generation of people who have
a completely subversive memetic action-skeleton!
The conspiracy will have failed!
interwebmegalink report, circa. early october 2002